Tuesday, February 9, 2010

SOCIAL MEDIA MARKETING - Free to LBCC Students

Here is a great event that is free to LBCC photo students:


SOCIAL MEDIA MARKETING

BY ROSH SILLARS

No secret that social media and all kinds of new marketing are a big part of the future - and the present.

Eighty percent of people with internet access (and who would the rest be?) go first to the Web to find information about people, products, and organizations.

Blogs, podcasts, social media, and Web 2.0 tools each offer opportunities to level the playing field to earn the attention of new prospects - and keep the attention of people who are already your clients.

New internet tools and applications are being introduced almost every day, designed to help individuals and companies tell their story through digital marketing and personal branding.

Rosh will do more than just name tools. He'll tell you why you need them and help you think about developing a plan based on best practices for using the Web 2.0.

These are the same tools that have helped Rosh attract new clients and grow his own photography business. He is, after all, one of us, a veteran photographer with a photojournalism background who specializes in people, food, and interiors.

Rosh offers his services to traditional media, new media, and corporate clients. He owns the creative representation firm, The Rosh Group Inc. and teaches photography at two universities.

Rosh has been online since the early 1990s. He recorded his first podcast (audio over the internet) in 1999 and has co-hosted the Prosperous Artists podcast and blog with writer Dean LaDouceur since early 2007. Other projects include Citynet Magazine (2000-2001) and mysuccessradio.com (2003-2004). He is also social media consultant for Detroit based Synectics Media.

Rosh has co-authored a book, Linked Photographer - Social Media for Photographers (with Lindsey Adler), due out this Spring.

Check him out at www.roshsillars.com and www.newmediaphotographer.com.


THERE WILL BE DOOR PRIZES, FOOD, and DRINK.


TIME: 7:00 PM (Doors open at 6:30)

DATE: FEBRUARY 10, 2010


LOCATION:

Writers Boot Camp

Bergamot Station Arts Center

2525 Michigan Ave., Bldg. i

Santa Monica, CA 90404


From the 10 Freeway, exit at Cloverfield, go North. At the first light/intersection go right (East) onto Michigan, follow until it ends (a few hundred yards), and make a left into the Bergamot Station lot (you won't have a choice).

There is a map in front of the first buildings you'll see in front of you.

OR, click here for maps (Building i is the only one without its letter on the map - but it's next to Building H):

http://www.bergamotstation.com/map.html

If you haven't been to Bergamot Station, come early and check out a fabulous group of galleries - including photography galleries.

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